Ivanka Trump Fine Jewelry Announces the Journey Series

Ivanka Trump Fine Jewelry announces the Journey – a series of fine jewelry collections inspired by Ivanka Trump’s passion for travel, architecture and design. Each collection within the Journey is directly influenced by Ivanka’s favorite locations around the globe. The voyage begins with Metropolis – meaning “mother city”; a line of 18kt yellow gold and diamond jewelry, inspired by 1920’s art deco architecture, in Ivanka’s favorite city, New York.

Using a satin 18kt gold finish and diamonds of the highest quality, the geometric style for this collection has a classic, sophisticated elegance that can be seen on runways across the world. Each piece is designed with an ‘IT’ motif, signifying the Greek key – a popular architectural design during the art deco period. The collection consists of twenty-seven pieces starting at $1,400.

“It was important to me that Metropolis was the first collection in the Journey series. I was born and raised in New York City, and the culture and atmosphere of this city have always been a major source of creative inspiration,” said Ivanka Trump. “The Journey was designed for the self-purchasing, stylish woman, and the Metropolis collection allows her to transition seamlessly from the boardroom to a dinner date with her husband or girlfriends.”

The roaring 1920’s was a time of rapid expansion and re-birth for the United States. During this period New York City’s art deco influence was seen not only through culture and the arts, but also through the architecture of Gotham’s skyline, making it one of the most recognizable metropolitan cities in the world. The Metropolis collection takes inspiration from the iconic 40 Wall Street building. One of Ivanka’s favorite architectural structures, this world-renowned landmark is the epitome of the art deco influence in New York City and is one of the tallest buildings in downtown Manhattan.

“I am proud of this first collection in the Journey. Ivanka envisioned a line of jewelry reflecting Manhattan during the art deco period and we brought that inspiration to life,” said Geoffrey Hess, President of Ivanka Trump Fine Jewelry. “Being born and raised in New York City myself, this collection is also personal to me. Inspiration for great jewelry rarely comes from great cities, but I believe Ivanka’s vision expertly captures the spirit of New York as a place of grandeur.”

Ivanka Trump launched her fine jewelry collection in 2007 by combining her innate understanding of modern luxury with a vision of heirloom-chic jewelry inspired by the best classic styles of all times. The effortless glamour and modern elegance of each piece has resulted in a “refined yet unpretentiously chic” jewelry collection that “pays homage to the past while embracing the future” — remaining true to its motto: Rock Tradition. The collection has achieved unique positioning with its heirloom-chic aesthetic by capturing the attention of stylish women of all ages who appreciate the brand’s ability to youthfully reinvent important, legacy jewelry. In a short time Ivanka Trump’s jewels have secured their place in the luxury market, and have become popular among red-carpet fixtures and style icons such as Oprah Winfrey, Demi Moore, Blake Lively, Emmy Rossum, Jennifer Lopez, Elizabeth Hurley, Leighton Meester, Fergie and Natalie Portman. Today, the collection is represented in exclusive fine jewelry boutiques as well as luxury department stores in the United States, Caribbean, Canada, Asia and Middle East. For more information, please visit www.ivankatrumpcollection.com.

As Executive Vice President of Development and Acquisitions, Ivanka Trump (@ivankatrump) is charged with the domestic and global expansion of the Trump Organization’s real estate footprint. Trump is involved with all aspects of the company’s real estate and hotel management initiatives and is the co-founder of the Trump® Hotel Collection. Trump is a principal of Ivanka Trump Fine Jewelry, a luxury diamond company which launched with great success in 2007. As one of the fastest growing fashion brands in the industry, the Ivanka Trump Brand has since expanded and the collection now includes footwear, handbags, outerwear, apparel, fragrance, sunglasses and most recently home fashions. In 2009, Trump published her first book, a New York Times and Wall Street Journal Best Seller, The Trump Card. Trump previously worked as a project manager in the retail development division of Forest City Ratner Companies and received her bachelor’s degree in real estate from the Wharton School of Finance at the University of Pennsylvania, graduating cum laude. www.ivankatrump.com